Thursday, November 28, 2019
Symptoms And Symptoms Of Concussion Patients Essay Example For Students
Symptoms And Symptoms Of Concussion Patients Essay Concussion patients tend to have distinct symptoms that validate they are concussed. Symptoms may vary from person to person, based on how serious the injury was and how much impact the incident had on the cranial region. Although symptoms differ from person to person, some of the most common signs of a concussion are balance issues, nausea, dizziness, or sometimes blurred vision. These symptoms are easy to recognize, because, as Elaine Landau reveals in her Head and Brain Injuries book, ââ¬Å"The effects of any type of brain damage are usually worst immediately following an injuryâ⬠(Landau 24). Furthermore, because all concussion patients experience symptoms differently, doctors often determine if the injury was an open or closed head injury first, and then divide symptoms into four categories to better assess and target patients specific needs. We will write a custom essay on Symptoms And Symptoms Of Concussion Patients specifically for you for only $16.38 $13.9/page Order now As outlined in Landauââ¬â¢s work, the two major categories of traumatic brain injuries are penetrating, or open, head injury (OHI) and closed head injury (CHI) (Landau 21). Open, or penetrating, head injuries can cause more trauma to the brain than closed head injuries. Open head injuries are also known as ââ¬Å"penetrating head injuriesâ⬠, because open head injuries involve something penetrating the skull and tearing its way into the brain, such as a gunshot wound. Landau gives a further, more visual description of this, by explaining how the bullet specifically ruptures the skull and enters the brain. Landau states that, after being shot in the cranium, ââ¬Å"The bullet tears open the scalp, cracks the skull, and scrapes apart the soft tissue as it rips into the brain. Nerve fibers within the damaged area are stretched and torn, and numerous nerve cells are destroyedâ⬠(Landau 21). Although a gunshot wou. .eep too much or too little. Doctors stress the importance of regulating sleep patterns, because ââ¬Å"not sleeping well can increase or worsen depression, anxiety, fatigue, irritability, and oneââ¬â¢s sense of well-beingâ⬠(http://www.msktc.org/tbi/factsheets/Sleep-And-Traumatic-Brain-Injury). Inadequate hours of sleep can also cause patients to develop sleep disorders, such as insomnia (difficulty falling asleep or staying asleep) or extreme drowsiness. These are caused by a chemical and physical change in the brain and an individualââ¬â¢s injury affecting the chemicals in their body that help them sleep. As a result, doctors often prescribe certain medications to help regulate sleep patterns (Citing above). The side effects of sleep disorders are what make this dangerous, and it is essential that patients take these necessary precautions to prevent future disorders from forming.
Sunday, November 24, 2019
Free Essays on Adam Smith
Adam Smith The purpose of this report is to educate the reader on a great man, the "Father of Economics", Adam Smith. His two unequal works, Theory of moral Sentiments and An Inquiry into the Nature and Causes of the Wealth of Nations laid the groundwork for several economists today. His concepts, such as the "invisible hand" and opinions are widely respected and integral to economic theory three centuries later. Adam Smith was born the son of the comptroller of customs at Kirkcaldy, Fife, Scotland in 1723, his father dying six months earlier. He studied at Glasgow University, then Oxford before moving on to deliver public lectures. In 1751 Smith was made a professor of Logic at Glasgow University, and then was promoted to the Chair of Logic, a post held until 1763, which he relinquished to become a tutor to the Duke of Buccleuch in France during 1764-66. Upon return, Smith is elected a Fellow of the Royal Society. In 1776 Smith published the Wealth of Nations; seven years later becoming a founding member of the Royal Society of Edinburgh. On July 17, 1790, Adam Smith dies after an illness. The Theory of Sentiments, published in 1759, was based on his Glasgow lectures. This work is concerned with the explanation of moral approval and disapproval. He bases his explanation on sympathy, focusing on the standards of ethical conduct that hold society together, emphasizing the general harmony of human motives and activities under a beneficent Providence. In 1776, while America was signing the Declaration of Independence, Smith moved to London and authored his world renowned Wealth of Nations, which examines the consequences of economic freedom. It covered the role of self-interest; the division of labor, the theory being if everyone does what he or she does best, the society as a whole would become more productive; the function of markets; and the international implications of a laissez-faire economy. At the time of publishing, there w... Free Essays on Adam Smith Free Essays on Adam Smith Adam Smith The purpose of this report is to educate the reader on a great man, the "Father of Economics", Adam Smith. His two unequal works, Theory of moral Sentiments and An Inquiry into the Nature and Causes of the Wealth of Nations laid the groundwork for several economists today. His concepts, such as the "invisible hand" and opinions are widely respected and integral to economic theory three centuries later. Adam Smith was born the son of the comptroller of customs at Kirkcaldy, Fife, Scotland in 1723, his father dying six months earlier. He studied at Glasgow University, then Oxford before moving on to deliver public lectures. In 1751 Smith was made a professor of Logic at Glasgow University, and then was promoted to the Chair of Logic, a post held until 1763, which he relinquished to become a tutor to the Duke of Buccleuch in France during 1764-66. Upon return, Smith is elected a Fellow of the Royal Society. In 1776 Smith published the Wealth of Nations; seven years later becoming a founding member of the Royal Society of Edinburgh. On July 17, 1790, Adam Smith dies after an illness. The Theory of Sentiments, published in 1759, was based on his Glasgow lectures. This work is concerned with the explanation of moral approval and disapproval. He bases his explanation on sympathy, focusing on the standards of ethical conduct that hold society together, emphasizing the general harmony of human motives and activities under a beneficent Providence. In 1776, while America was signing the Declaration of Independence, Smith moved to London and authored his world renowned Wealth of Nations, which examines the consequences of economic freedom. It covered the role of self-interest; the division of labor, the theory being if everyone does what he or she does best, the society as a whole would become more productive; the function of markets; and the international implications of a laissez-faire economy. At the time of publishing, there w...
Thursday, November 21, 2019
Unit VII Assessment#1 Gaussian Plume Models Essay
Unit VII Assessment#1 Gaussian Plume Models - Essay Example Screen 3 models are an air pollution dispersion method used to investigate environmental aspect and condition of the atmospheric air (Livermore, 1998).it is a model designed to estimate worst case ground level concentrations of a single source as well as that in a cavity zone and the concentrations resulting from inversion break and shoreline fumigation. Therefore, SCREEN3 is a screening version of the ISC3 modeling. Its initial modeling works towards removing the need for a complicated modeling and helps in saving time and resources (Gaujar, 2010). It was developed in 1995 following the Gaussian plume modeling to cover regional scales. (Nieuwstadt and Dop, 1975). SCREEN3 has various advantages compared to other modeling types. First, it investigates ground level concentrations over large zones saving on time consumptions and minimizing resource inputs. It also covers models over any terrain while setting up any sources and pollutants in one file, it sets thresholds concentrations quickly while identifying specified value. In addition it analyses results in different formats such as graphical, text and use of tables (Nieuwstadt and Dop,
Wednesday, November 20, 2019
TIME METHOD Essay Example | Topics and Well Written Essays - 500 words
TIME METHOD - Essay Example The sample will comprise of 25 females and 25 males from final year of undergraduate class. Convenience and purposive sampling will be done to reach out to the desired sample. The chosen participants will be the one who will be willing to participate and respond to the questionnaire. All interested participants will be contacted beforehand for appointments for a face to face interview. A brief description of the study will be provided and the participants will be assured of confidentiality of their responses. At the time of the interview, the responses will be noted as well as tape recorded with participantsââ¬â¢ permission. Individual interviews will be conducted and each interview will last for about 30 minutes. The responses will be transcribed after the interview is over. All written and recorded data will be labeled with necessary information such as date, name of participant for ease of referencing. Formats will be prepared to enter data as a step prior to the content analysis of the data. The information will be coded and categorized to arrive at themes and patterns in the responses. After broad themes and categories emerge, the results and findings will be interpreted keeping in mind the research questions. The results can be presented in various forms such as tables or graphs. Conclusions and recommendations will be provided at the
Monday, November 18, 2019
Collaboration and Consultation in Education Research Paper
Collaboration and Consultation in Education - Research Paper Example According to the research findings, it can, therefore, be said that collaborative learning is accomplished through the use of active engagement activities designed to exploit knowledge and to facilitate the sharing of the workload. In this method, learners can generate their individual parts of a larger assignment and then the parts are compiled as a group work. Collaboration is also a style employed by professionals in order to achieve a common and a shared goal. There are several terminologies that may be used interchangeably when discussing cooperation strategies. These terms include consultation, teamwork, collaborative work and collaborative consultation. However, the collaboration will be employed in this paper as the umbrella concept for the various collaborative strategies. Furthermore, there are different forms in which collaboration techniques are created. These are the student collaboration, teacher-student collaboration, teacher-parent collaboration, and student-parent co llaboration. All these forms of cooperation are primarily meant to help enhance the learning process of a student and to ensure they achieve the best in education. Collaboration is both advantageous in teaching and learning when it happens on various levels. Collective prioritizing of education by the students, teachers, members of a family, and the community as a whole is beneficial to teaching and learning process. The benefits will be more felt when all the stakeholders engage in activities that promote learning institutions, educators, and students. Additionally, the advantage of collaboration becomes more evident when teachers collaborate with other teachers to support innovative classroom practices. And aim at the high level of expectations for themselves and students as well. Further, the benefits of collaboration can be achieved more when students are granted the chance to work together for common academic goals in manners that improve learning.
Friday, November 15, 2019
Uses and Gratification Theory
Uses and Gratification Theory Before undertaking any form of production, or even to monitor the output of media text that has been generated, some sort of audience research has to be undertaken to measure the output of that particular product, for the purpose of this essay, I will be focusing on uses and gratifications, and the availability on the internet and the ability to record programs. Uses and gratifications theory first came to light in the 1940s, with the height of radio broadcasting, but later developed further in the early 70s with Katz, Blumler and Gurentich. The sudden interest came to light with having the first generation to grow up with a wider range of media abundance, the opportunity to have, print, radio and most of all television. The majority of the research that was conducted in the audience research environment was more focused on the effects of media exposure rather than what is done with the media text to the environment it is broadcasted to. Having this open question allowed for researches to have the ability to look in to the way the people deal with this text and what in turn is done with it. the social and origins of needs which generate expectations of mass media or other sources which led to differential patterns of media exposure, resulting in need gratification and other consequences, perhaps mostly unintended ones(Bulmer, j, Katz, E, 1974) Uses and gratification theory was developed to ask how mediated text is used by the consumer, rather than what media dose to the consumer (Katz, E. 1959), the theory asses the users as a active audience member rather than a passive one, this mean that the user will use specific text to gain the valuable knowledge that they are actively seeking from the program or text that they may be consuming for a purpose (Katz, E et al 1974) The approach suggests that people use the media to fulfil specific gratifications. This theory would then imply that the media compete against other information sources for viewers gratification. (Katz, E., et al, 1974) The rise of media available to the general public has become overwhelming, from newspapers to the internet, In turn the audience becomes more dependent on media and the consumption of it, this also means that there is no specific scheduling and timetabling of programs, with the rise of being able to plus or record programs allows the independent user to be able to watch programs that they feel interested in and in turn to use this to generate the gratification method, through the information that they have gathered from the consumption of that text. Blumler and Katz believed that the media text available was used in many different ways, all depending on the individuals preferences to as why they have chosen to openly accept this information that has been generated by the producer, this in short shows that the user has the ability to chose what they want to be exposed to, and in turn this gratify the users need, be it social or informational. (The Uses of mass communication; current perspectives on gratification theory, Katz, E et al 1974) Critics use to refer to the audience as passive, ignoring the fact that they are more able to chose what they what to consume, uses and gratifications sees them more as an individual and able to reject information that they see as not to be necessary to their daily life, knowledge allows the user to be more socially accepted, having information to use in streams at work or social gatherings. The flip side is that, the individual uses the role of media to generate some sort of escapism, to substitute part of time to immerse them selfs in text that may in some ways resemble their lifes, and generates satisfaction to be portrayed in a mass text, this is where the programming timetable that they have made using the plus system comes in to play to create a personal stimulation or enjoyment through the content that has been gathered for entertainment purposes, with the technology that is available in this day and age. (Morley 1992). Either way the information that each individual may receive from the information that they may have seeked out or stumbled upon can be decoded in different ways, this is all down to the way each person interprets that information to meet there needs (Blumler and Katz 1974). The content that is put together by the produce to send out a specific meaning can be decoded in many ways, this is down to many aspects of that person(s) life, it could result in the way they are bought up and the influence that are attachà © to that upbringing, also added to the social class that they are from and the people that they may be associated with, and finally the more wealthier they are can also result in what they may be exposed to and how they take it in, (www.rlwclarke.net). Uses and gratification is a method that allows for a progressive approach in audience research, but with limitations, this area focuses more on the individual, and the way they are affected by the text that they are exposed to, allowing for the individuals point of view, but with the internet and the more use of recorded programming, the over sighting of scheduling has changed, this could mean that the exposure to material is down to the persons preference, and the dismissing of others, i.e. sops because they may feel as though it is a waste of time and references them in no way. With the rise of the internet and the ability to record shows, allows for the user to generate their own gratifications from the chosen exposure of material, allowing the individual to immerse them selfs in the word of their choosing, social escapism is the way that everyone can be in there little cave and gather information that will become useful to their daily lifes, be it for work or social interaction. With the availability of multiple media platforms, allows for the individual to become more dependent on their expose to their specific media preference, this means that the person will become media oriented to be knowledgeable in their social environment, also at the same time dismissing those that do not portray them (Ball-Rokeach, et al 1973) Altered the structural relations among traditional media such as print and broadcast and unites them around the defining technologies of computer and satellite (Carey, 1998) To end it will be easy to say that, every day the choices available seem overwhelming to an individual that, but searching for the information that you may be interested in is not, have the ability to have a internet enabled phone or, a broadband enabled pc, will allow for quick and on the move dosage of knowledge. This builds for a framework to start the daily day of before being socially intractable with the foundations of things to talk about, or with feeds being directed to your mobile then accessing face book to arrange meetings and gathering information of others. For example I like dance music, so I might access the internet to find new information on musicians or DJs, and this will then in turn be repeated in my social group as a conversation started. To match ones wits against others, to get information and advice for daily living, to Provide a framework for ones day, to prepare oneself culturally for the demands of Upward mobility, or to be reassured about the dignity and usefulness of ones role. (Katz, Blumler, Gurevitch, 1974)
Wednesday, November 13, 2019
Oedipus the King: Bliss in Ignorance :: Oedipus Rex Essays
Oedipus Rex - Bliss in Ignorance One of the most memorable and meaningful Socratic quotes applies well when in context of Sophocles' Theban Trilogy. "The unexamined life is not worth living," proclaims Socrates. He could have meant many things by this statement, and in relation to the play, the meaning is found to be even more complex. Indeed, the situation of Oedipus, king of Thebes, the truth of this statement is in question. Would Oedipus have been better off if he was blind to the knowledge of his birth and the fate which was foretold to someday befall him? Truly though, his life would have been a far better and easier path had he never known about his true origins. His life in Corinth would have been long and prosperous, and Thebes would have lived on under King Laius. In fact, everyone would have been better off in the long run if Oedipus had not ventured out beyond the walls of Corinth. So is it worth living an examined life? Socrates had made this statement long after the creation of the Theban Trilogy. In the context of his own time, this was meant to imply that life must be examined and reflected upon, known and discovered by each individual philosopher to better enrich life for all. Yet in terms of Sophoclean drama, specifically Oedipus Rex, this was meant in a vastly different way. The unexamined life was one that was in the dark, unknown as to what fate lied beyond every turn and irony of living. Oedipus, up to the point in which he heard the comment in the tavern in Corinth, lived an unexamined life. To Socrates, he was an unfulfilled man, one who deserved to know more, one who was not complete. However, in a much less metaphysical sense, Oedipus' life was complete, in that he had all that he needed, and was living a happy and fruitful life. As the drama progresses, he finds out more and more, learning exactly what the implications of his birth was, he suffers the fate for examining his life. So what Socrates had meant, that the life which was not rich with self exploration and reflection was not worth living, was indeed different than its application in terms of Oedipus, who's life was unexamined, yet complete. The question arises, what would life have been like, if Oedipus had not discovered his true origins? Oedipus the King: Bliss in Ignorance :: Oedipus Rex Essays Oedipus Rex - Bliss in Ignorance One of the most memorable and meaningful Socratic quotes applies well when in context of Sophocles' Theban Trilogy. "The unexamined life is not worth living," proclaims Socrates. He could have meant many things by this statement, and in relation to the play, the meaning is found to be even more complex. Indeed, the situation of Oedipus, king of Thebes, the truth of this statement is in question. Would Oedipus have been better off if he was blind to the knowledge of his birth and the fate which was foretold to someday befall him? Truly though, his life would have been a far better and easier path had he never known about his true origins. His life in Corinth would have been long and prosperous, and Thebes would have lived on under King Laius. In fact, everyone would have been better off in the long run if Oedipus had not ventured out beyond the walls of Corinth. So is it worth living an examined life? Socrates had made this statement long after the creation of the Theban Trilogy. In the context of his own time, this was meant to imply that life must be examined and reflected upon, known and discovered by each individual philosopher to better enrich life for all. Yet in terms of Sophoclean drama, specifically Oedipus Rex, this was meant in a vastly different way. The unexamined life was one that was in the dark, unknown as to what fate lied beyond every turn and irony of living. Oedipus, up to the point in which he heard the comment in the tavern in Corinth, lived an unexamined life. To Socrates, he was an unfulfilled man, one who deserved to know more, one who was not complete. However, in a much less metaphysical sense, Oedipus' life was complete, in that he had all that he needed, and was living a happy and fruitful life. As the drama progresses, he finds out more and more, learning exactly what the implications of his birth was, he suffers the fate for examining his life. So what Socrates had meant, that the life which was not rich with self exploration and reflection was not worth living, was indeed different than its application in terms of Oedipus, who's life was unexamined, yet complete. The question arises, what would life have been like, if Oedipus had not discovered his true origins?
Sunday, November 10, 2019
Great Expectations: Dickens writing is purely political
Charles Dickens was born on the 7th of February 1812, just before the time that is know as the Victorian Era. Dickens was a political journalist before becoming an author, which may well have helped him to deliver his political messages in his books. Dickens does this well at this, for example from reading Great Expectations one can clearly understand his views on social classes and how he wants to make a change by expressing them to the public, mainly the rich. Pip is the protagonist and narrator in Great Expectations. Just from his name we can learn some of Dicken's messages. Pip, is a very short name. Dickens named him Pip to show that just because your small in society, that doesn't mean you can't become big. As pip grew up, and rose in the social classes, Dickens is selling the rich that the poor have potential to be big in society. Pip then explains how he never came to know his father or mother because they had passed away when he was too young to know them. The readers will feel sympathy for pip at this point. Dickens also adds humour to the scene, when he has pip describe his parents by the style of writing on their tombstones, for example when he describes his dad ââ¬Ë he was a square, stout, dark manâ⬠¦' Dickens also uses this to render out a youthful innocence in Pip, as when the convict, Magwitch, asks him about his parents, Pip recites them as they appear on the tombstone. When Magwitch is introduced by Dickens, describe by Pip as a ââ¬Ëfearful man', the readers will feel concerned for Pip and his safety. However, they will also feel pity for the man, as Pip describes him as a ââ¬Ëman with no hat and with broken shoes'. Dickens does a good job at making the readers feel pity for both Pip and Magwitch at the same time. The readers will feel like they need to help Pip, as he is threatened with danger when Magwitch says ââ¬Ë I'll cut your throat!' Although Pip is overpowered by the convict, he is still very polite and kind to him, for example pip replies with ââ¬ËSir' frequently, showing a sign of respect and good manner. This tells the readers that just because a person is poor, Pip in this case, that it doesn't mean they are not a gentlemen. Pip is also honest with Magwitch, further emphasizing Dicken's views. Dickens has Pip be polite to Magwitch; this is because Dickens wants the readers to see how Gentleman-like poor people actually are. Dickens has Magwitch force Pip to get him some food, by threatening him with an evil companion of his. We soon learn that this companion is actually made up. Dickens does this so that Magwitch is not as evil as he seems to be, and is in someway saving Pip from the so-called menace. It also shows how desperate Magwitch is for food, and how desperate poor people would go just to live. Onto chapter 8, the readers are introduced to a Mr. Pumblechook. Dickens has added this character to create humour and to emphasize his political messages. Mr Pumblechook thought that he was a gentleman because he was rich. Yet when contrasted to Pip, Pip is the real gentleman. Dickens message is vibrant and clear; you do not need to be rich to be a gentleman. Dickens has Mr. Pumblechook ask Pip a lot of questions, such as ââ¬ËSeven times nine, boy?' Pip does not know the answer; this is because he is not educated. Immediately the readers will feel sympathy for Pip, as they feel that he deserves one. This will also give the readers the assumption that Mr. Pumblechook. As Pip described, he was unable to eat his breakfast as Mr. Pumblechook kept asking him questions he knew he couldn't answer, and so theoretically stopping him from eating. Dickens uses this to deliver his message that in order to be fed, one must be educated. This will make the rich believe that the poor deserve education. It will make the readers believe Mr. Pumblechook is a selfish man. Mr. Pumblechook adds humour to the scene because he can be classed as a ââ¬Ëwanna-be' rich person. Both social classes will find this funny so it is an appealing way of Dickens to keep the readers interested and enjoying the book, whilst sharing his political views. Dickens also gave him the name ââ¬ËPumblechook' because it doesn't sound very serious, like he is. It will make him sound more like a joke than a gentleman. When Pumblechook takes Pip to Miss. Havisham's house, Pip meets Estella, the cruel invention of Mrs. Havisham's own madness. Estella's beauty amazes him. However Pip learns that she does not reflect her outer looks on the inside, and instead is cruel on the inside. The message here is simple; the rich look nice on the outside, yet lack that goodness on the inside. Mrs. Havisham, who adopted Estella, is the owner of the mansion Pip is visiting. She is a mad and vengeful woman, corrupting Estella to break Pip's heart as her fiancà ¯Ã ¿Ã ½ had done previously. This shows how the rich are selfish of other people's feelings, and in this case, Pip, the poor young boy. It will make the rich audience think about how they treat the poor, and make Dicken's messages successful. The rich also put a lot of pressure on the poor, as demonstrated in Chapter 8. When Pip was playing with Estella, she makes remarks at the difference between the classes. ââ¬ËHe calls the knaves, jacks, this boyâ⬠¦ and what coarse hands he has! And what thick boots!' This shows that she is disrespectful to Pip because he is poor and uneducated. This also puts pressure on Pip to change; Pip wanted to change because he liked Estella, but knew he she would never like him if he wasn't a ââ¬Ëgentleman'. Also, when Miss. Havisham asks Pip about his feelings for Estella, he nervously and shyly replies ââ¬Ë I don't like to say'. Miss. Havisham replies ââ¬ËTell me in my ear'. This shows a sign of disrespect and disregard to what Pip has to say, and politically Dickens uses to describe how the rich disregard what the poor have to say in society. Miss. Havisham's house is very big and beautiful. However on the inside, it is old and ugly, ââ¬Ëthe standing still of all the pale decayed objects' is an example. Dickens does this because it is a representation of how Dickens portrays the rich. It is also to describe how the rich cover their outside with nice clothes to hide the cruelty on the inside. From chapter one and 8 of Great Expectations, the statement above could be proved true; Dickens writing is purely political. Dickens use of characters, contrast, setting, metaphors, and description, has inserted many messages in ingenious ways so that the reader will learn of them. Dickens is not only a political writer, but is an outstanding writer all together. His ability to combine a great story with political meanings is perhaps why he is known as one of the best novelists of all time.
Friday, November 8, 2019
Natureview Farm Case Study Essays
Natureview Farm Case Study Essays Natureview Farm Case Study Paper Natureview Farm Case Study Paper Founded in 1989, Natureview Farm, Inc. is a small yogurt manufacturer. The current management team consists of, Barry Landers, CEO, Jim Wagner, CFO, Christine Walker, VP of marketing, Walter Bellini, VP of sales, Jack Gottlieb, VP of operations, and Kelly Riley, assistant marketing director. In 1997, Natureview received equity from a venture capital firm to help fund strategic investments. With proper management and necessary strategic investments, Natureview was able to grow its revenue from less than $100,000 in 1989 to $13M in 1999. The problem the current management team is faced with now, in early 2000, is that the venture capital firm wants to cash out and Natureview needs to find another investor or position itself for acquisition. In order to do so, Natureview needs to increase its annual revenue from $13M to $20M, by the end of 2001. NaturevieWs success in the natural foods channel is as a result of its emphasis on natural ingredients and its strong reputation for high quality and great taste. The special process and natural ingredients used by Natureview results in a unique mooth, creamy texture and an average shelf life of 50 days versus its competitors products that have a 30 day shelf life. Additional contributors to its success were the expansion of additional flavors and cup sizes, strong relationships with leading natural food retailers, and gorilla marketing tactics. Natureview entered the market with 8-oz. and 32-oz. cup sizes of plain and vanilla yogurt. They now offer 12 flavors in 8-oz. cup size which represents 86% of revenue, and 4 flavors in 32-oz. up size ontributing 14% of revenue. Currently, NaturevieWs products are only available in natural food chain stores, and Natureview has strong relationships with the top two, Whole Foods and Wild Oats. Chartered with the difficult task of developing a strategy to achieve $20M in revenues by the end of 2001 , the management team developed three options for consideration. The first option, recommended by Walter Bell ini, is to expand into two select supermarket channel regions (eastern and western) with six SKUs of its 8-oz. roduct line. The conservative projections of sales for this option of 35 million units will result in an incremental $16. 1M of revenue (net manufacturers selling price after channels to market markup) resulting in approximately $29. 070M in annual revenues. The second option, recommended by Jack Gottlieb, is to expand four SKUs of the 32-oz. size nationally. The projections of sales for this option of 5. 5 million units will result in an incremental $9. 240M of revenue resulting in approximately $22. 214M in annual revenues. The third option recommended by Kelly Riley, is to xpand its presence in the natural food channel by introducing two SKUs of a new childrens multi-pack product line, which is a six pack of 4-oz. cups. The projections of sales for this option of 1. 8 million units will result in an incremental $3. 186M of revenue resulting in approximately $16. 317M in annual revenues. In both the first and second option, expansion into the supermarket channel may cause channel conflict for Natureview and risk to its 24% of yogurt sales through the natural food channel. Retail supermarket prices are generally 15% lower than the natural food hannel which may force NaturevieWs traditional channel to lower their prices or supermarket channel now could have longer term impact since supermarket retailers will likely authorize only one organic yogurt brand, giving the first brand to enter the channel a significant first-mover advantage. Additional advantages to the first and second option are that supermarkets sold 97% of all yogurts consumed with 46% of organic food consumers purchasing from a supermarket, compared to 29% at a natural food channel. Additional risks of entering the supermarket channel are the ayment of one-time slotting fees of $10,000 per SKU per retail chain, incremental SGA and advertising costs, heavy reliance on brokers knowledge of promotional and merchandising requirements and a concentrated market with four leading competitors where the top two represent over 50% of the market. Specific to option one, additional advantages are the 8-oz. yogurt cups represent 74% of total category supermarket sales in US dollars growing at a rate of 3% per year. Additional advantages of option two are in 32-oz. ogurt cups the most important purchase riteria were brand, expiration date, and price, giving Natureview an advantage with its 50 day average shelf life and the average gross profit margin of 43. 6% versus 36. 0% for 8-oz. line. Advantages to option three are lack of disruption to existing relationships; the multi-pack represented 9% of category sales and is growing by more than 12. 5%, and potential to yield stron gest profit contribution of all the strategies outlined. The disadvantage with option three is that the company will not hit its revenue goal. In my opinion, the company should pursue option one, because n order to attract an investor or get acquired, the annual revenue production of $20M is required. Despite some potential channel conflict and decline in existing natural channel sales, option one would still allow them to achieve this target. Other natural food brands including Silk Soymilk and Amys Organic Foods have had proven success in the supermarket channel, increasing revenues 200% within two years. Natureview may experience the same success by being the first organic yogurt product in supermarket retail locations.
Wednesday, November 6, 2019
Prayer in Public Schools and the Resulting Changes
Prayer in Public Schools and the Resulting Changes Free Online Research Papers The date was June 25, 1962. On that date it was decided that prayer should not be allowed in the public schools in the United States. Since that time and even before then, morals and values that this country once had have plumaged further and further down hill. As a result of this act by the citizens and government in the United States at that time, morals that were once upheld by families and young people in this country have declined tremendously. Prayer being taken out of our schools, is this the reason our schools have become so violent? An article written in 2003 stated these facts. The top ten discipline problems in schools in the United States in 1940 were talking out of turn, chewing gum, making noise, running in the halls and cutting in line. By 1990, the top ten discipline problems were drug abuse, alcohol abuse, pregnancy, suicide, and rape. Between 1962, when prayer was taken out of schools, and 1963, the Bible was removed from public schools. Pregnancy of girls 15 to 19 years of age began a landmark rise from 15,000 to 30,000 over a 20 year period. STDââ¬â¢s among students 15-19 years of age began a rise of 400 to 1,200 per 100,000 persons. SAT scores began to plummet from 970 to 890 in a 20 year period. Violent crimes began a landmark increase of 544%, from 200,000 to 1.4 million. Also in 1963, the United States led in violent crimes, teen pregnancy, voluntary abortion, illegal drugs, and illiteracy. All this happened within the first 2 years after prayer was taken out of schools. A recent poll showed that the people surveyed thought that there was too little religious influence in the United States. America was founded as a Christian nation and prospered under Godââ¬â¢s blessing. Having recently abandoned its commitment to Godââ¬â¢s unchanging truth and morality, however, America is now suffering a social breakdown. It is important for Christians in this nation to understand that our own rights are being rapidly stripped away, often in the name of ââ¬Å"toleranceâ⬠. What will be next for America? Will children soon not be able to say the pledge of America in their schools? Will they not be able to say ââ¬Å"One Nation under Godâ⬠either? What is next for our schools? What is next for our country? On the date that it was decided that prayer in schools was unconstitutional, not only was prayer kicked out of the public schools in the United States, God was kicked out too. Once one big act is taken, slowly but surely everything that went along with that one act will disappear as well. Unless America repents and returns to ââ¬Å"traditionalâ⬠values and morals, America will suffer Godââ¬â¢s judgment. Research Papers on Prayer in Public Schools and the Resulting ChangesThe Effects of Illegal ImmigrationPersonal Experience with Teen PregnancyStandardized TestingNever Been Kicked Out of a Place This NiceBook Review on The Autobiography of Malcolm XQuebec and CanadaEffects of Television Violence on Children19 Century Society: A Deeply Divided EraCapital PunishmentRelationship between Media Coverage and Social and
Monday, November 4, 2019
S Project Essay Example | Topics and Well Written Essays - 250 words
S Project - Essay Example Many chemicals and makeup products are designed to reduce the signs of aging on the outward appearance by covering up blemishes and unwanted wrinkles on our skin. In the long run, the decisions we make today can greatly impact our ability to combat the effects of the natural aging process. ââ¬Å"9â⬠The fashion industry has changed in recent years, especially in the United States. It no longer focuses on providing goods that are made right here in the U.S., but garments and products are made using cheap labor in foreign countries and then imported back to the United States. This allows companies to garner a greater gross profit than by paying for more expensive labor in America. The problem is that many organizations are being flagged for allegations that the work environments are incredibly terrible and actually border on engaging in many human rights violations. Still, the industry as a whole remains a multi-billion dollar industry and will continue to grow so long as there are customers willing to purchase clothes, accessories, makeup, and other goods and services to improve our outward
Friday, November 1, 2019
Clothing Essay Example | Topics and Well Written Essays - 750 words
Clothing - Essay Example Clothes possess a number of functional roles, like offering protection, shelter and also helping us accentuate our physical appearances. Clothes play vital roles in carrying forward messages related to social or religious inclinations, marital status, etc. For example, In India, a married woman wears colorful clothing with the red sindoor. However, a widow gives up decking herself with jewellery and wears a white sari, that denotes her marital status. It also acts as a medium of depicting one's profession or nationality. To quote another example, ladies belonging to the Islam wear the burkha in accordance with their religion, which again denotes identities. Clothes also convey modesty and ethics, and the type of clothing plays a dominant role in assessing a person's character, while also portraying his background and Thus clothes possess numerous functional duties. A number of factors come to the forefront in deciding about the kind of clothing that dominate varied regions of the world. ... Over the last twenty centuries, clothing per se has undergone metamorphosis. However, besides the huge changes that have occurred, some very evident stereotypes have emerged, as well. Certain set rules and demarcations have emerged with the passage of time, that still dominate the current scene of clothing. One of these major trends has been the clear demarcated clothing type for both the genders. Almost all cultures and regional divisions across the globe have their own ancient dressing formats, as one can call it. Each such culture sets aside a specific kind of clothing for women, in separation from that for men. In the European culture for instance, men wear a pair of pant and shirt, while women wear skirts and blouses or gowns. However, in the East, ladies wear salwar kameez or saris and men wear the dhoti or kurta pyjama. Therefore, this set distinction between men and women clothes wear is a product of century-wise lineage brought down till date! Human nature seeks innovation and change. This applies to clothing, too. Across centuries, clothes have been altered, adapted and transformed into fashion statements of each era! New horizons are obviously emerging in terms of clothing. However, the change seems to still continue to be mere adaptations or variations of the age-old bequeathed ideas. This the era of Ungendered and Unisex Clothing, or clothing that both the genders can attire themselves in. In today's fast paced modern world, clothes also carry significance when worn according to the occasion,
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